Fostering Strategies partnered with Brent Leggs and the African American Cultural Heritage Action Fund to elevate his thought leadership and expand the Fund’s national visibility.
The Action Fund is the largest U.S. preservation initiative dedicated to African American historic sites.
Brent Leggs had social accounts with minimal following. The goal was to elevate his voice as a thought leader and grow the Action Fund’s visibility nationally.
We paired paid growth campaigns with compelling storytelling focusing on untold histories, cultural heritage, and Brent’s unique leadership perspective. We designed a content system that elevated both the institution and the individual.
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